Google is synonymous with “search”, but a forthcoming product closure highlights a rare weakness. Google Compare, the search giant’s price comparison service, will close later this month. Certainly, when I’ve shopped around for financial products, Google Compare hasn’t come to mind. It seems there is a type of search where Google is not the answer. How does this affect you? In several sectors, we think your time and money are better invested in other search products. Discover what the closure…

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Why are local rankings so important? If you are working in a niche market or selling a product or service that is very reliant on local clientele, local ranking should be your no.1 concern. Here are three great tips businesses can use to improve their local ranking.

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Michael Arrington asked Mark Zuckerberg some really interesting questions at Techcrunch Disrupt 2012. Mark made great effort to inform the world that mobile is at the very centre of Facebook’s strategy. Mark talking so passionately about mobile will obviously help $FB stock (see screenshot below) and will put all shareholders at ease. Over the years the corporate communication of Facebook has been purely focused on users and Zuckerberg’s iconic “we want to make the world a more open and connected place”…

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HubSpot provides a service offering an “All-in-one Marketing Software” solution which is very popular and used by many businesses, small and large. Hubspot supplies custom software which is used to create content for your website boasting a full set of features and hosted on their servers. The idea is solid, the software is of good quality and far better than it’s competitors. The general consensus seems to be positive but I recently noticed a small omission from it’s blogging platform…

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There are many tools available to check keyword position on Google. I have always been curious about how it’s done so tried various methods and found a simple way that I will build on for later purposes. The example below will grab a “Search Engine Result Page” (SERP) from Google using the keywords entered then check the position of our domain name, as long as it’s in the top 100. It was made more for example purposes than use in…

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G-volution

Larry Page and Sergey Brin, both studying at Stanford, had the great idea of making a website on which you could find other websites. Brilliant! Initially naming their invention BackRub, the unlikely duo took on what seemed a simple task but turned into a monumental undertaking resulting in a little company called Google. Little did the pre-bubble world know that a tiny search engine, started in an American university before being turfed out for bandwidth hogging, would become one of…

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About the new Google Sitelinks, sub-section Sitelinks, what’s good and what is not.

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Here is Google’s definition of “site:” advanced operator: If you include site: in your query, Google will restrict your search results to the site or domain you specify. For example, [ admissions site:www.lse.ac.uk ] will show admissions information from London School of Economics’ site and [ peace site:gov ] will find pages about peace within the .gov domain. You can specify a domain with or without a period, e.g., either as .gov or gov. Note: Do not include a space between the “site:” and the domain.…

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