We delve into how people search on mobile.
Robust keyword research forms the foundation of all our organic search campaigns. Mobile SEO presents you with a new challenge, because keywords are often spoken aloud – in fact, about 50% of Google queries from mobile users are voice searches.
We use a suite of tools to help you target natural language keywords.
Firstly, our Technical SEO team identify the questions posed to Google Assistant, Siri, Cortana and Alexa. Then, we support our Content Marketing team in optimising your copy to reflect conversational queries.
We also streamline your site structure for mobile search engine crawlers.
The result: pages that are easy for search engines to understand, read aloud, and present to your target audience.