During the Coronavirus outbreak, we will be sharing thoughts and ideas with our clients every week, about how we can work together to meet the marketing and business challenges that Coronavirus has created. Whilst people’s health and wellbeing is the number one priority, the success of businesses will determine if those same people have jobs to come back to. Helping our clients weather the storm and emerge intact is the subject of these posts, we hope you find some value in them too.
2 min read Matt Andrews 24 Mar 2020 Learn moreUpdate: We have updated this article to reflect the Google January 2020 Core Update” Google announced that it is releasing a core broad update named the January 2020 Core Update. Google repeated their previous advice on core updates. Early analysis from the SEO industry suggests that impact was significant. Later today, we are releasing a […]
The importance of optimising for people Videos and articles with this name, or similar, appear pretty much every year – they’re about as routine as walking into M&S and buying your mum a Christmas cardigan whilst Noddy Holder plays over the speakers. I’m going to do something different. For more than 20 years, marketers have […]
Starting on 9th July 2018, Google began to consider how fast a web page loads when calculating its ranking in mobile search results. Site speed has been a ranking factor for desktop results since 2010. This new algorithm update reflects changing search habits on the modern mobile-centric web. The “Speed Update” will affect all businesses […]
Good afternoon RocketMill, and hello wherever you are watching along online. Philpot’s back, back again, tell a friend. Really, please do tell your friends… This month, I want to talk to you about something topical. It’s always nice when SEO and the news collide because, as a marketer, it really is crucial to understand how […]
Okay, well good afternoon everyone. My name is Tom, and I work in the Technical SEO team here at RocketMill. Towards the end of last year, I spent two days at Google learning how build progressive web apps, and today I’m going to tell you how you can use this technology to build fast, reliable […]
Good afternoon RocketMill, this is my first presentation as part of Forefront, so let’s get our very best game show ‘oohs ‘and ‘aahs’ going on. We have new graphics. We have a new set. I have a new flower…which, reading the room, was a bad idea. But we still have the same old technical SEO […]
Missed part two? Find out the fundamentals to launching an Alexa skill. Transcript Good afternoon, RocketMill, and Merry Christmas/Happy New Year internet, depending on when you are watching this. It is still 2017 in the RocketMill office, and that means we need to start thinking about how to make organic work in the New Year. […]
To stay ahead of the competition in online search you can’t just copy the market leader in your industry. You have to plan ahead and prepare your website for future algorithm changes. There’s no guarantee a website ranking number one for a specific keyword today will have the same rankings tomorrow. Here is a list […]
Missed part one? Find out the fundamentals to building an Alexa skill. Transcript Hello, everyone. Pretend I’m not here. Alexa, start RocketMill company meeting. [Alexa: Welcome to the RocketMill company meeting. Would you like me to introduce myself?] Yes [Alexa: Okay, good afternoon, RocketMill. My name is Alexa, and it is my pleasure to welcome […]
Transcript Good afternoon, RocketMill. My talk today, as you can see, is called: “How to Design an Amazon Skill for Your Business.” Now, so far in our series on voice search, we’ve discussed how to adapt your existing web content to be more suitable for voice applications. But today I want to start to talk […]